Great copy doesn’t happen by accident

Copywriting isn't just the words you see on the page.⁠  It’s deep-dive research, strategic thinking, consumer psychology, and meticulous editing—all working together to bring your brand to life.

That’s why it’s crucial to work with a qualified, trusted copywriter who understands marketing inside and out and knows exactly how (and where) the right words should appear in your customer’s journey.

The good news? You’re in just the right place! ♥️

Can you relate?...

When it comes to your copy, do you 👇

  • Stare at a blank screen: You know your brand inside and out, yet when it’s time to write, the perfect words seem to vanish—leaving you frustrated and second-guessing every sentence.

  • Feel let down by AI: You’ve tried relying on AI to do the heavy lifting, only to get “meh” copy that’s cold, generic, and totally missing that human touch your audience craves.

  • Hit a creative wall: Every time you sit down to type, you freeze up—unsure of whether your tone is on point or if your style truly captures what makes your brand unique.

  • Blend in with the crowd: Your competitors’ messaging sounds almost identical, and you’re desperate to break through the “same-same” noise to show what sets you apart.

  • Feel overwhelmed by it all: Between running your business and juggling endless tasks, crafting killer copy feels like one more thing on your never-ending to-do list.

If you’re nodding along to any (or all) of the above, it’s time to bring in a pro!

Copywriting Services

All available on a one-off or ongoing basis

  • Long-form blog writing , Short-form blog writing, Thought-leadership articles, How-To Guides & Tutorials, Interviews, Industry News & Updates

  • Brochures, Leaflets , Posters, Signage, Promo Materials, Infographics, Packaging

  • Lead Magnets, PDFs, Slide Decks, Digital Brochures

  • Online & Offline Workshops, Talks, Digital Masterclasses

  • Website Copy Audits, Email Copy Audit

  • Website Page Copy, Sales Page Copy, Landing Page Copy, Product Page Copy , Product Descriptions , FAQ Page Copy

  • Instagram Ad Copy, Facebook Ad Copy , Social Media Bio Copy, LinkedIn Ad Copy , TikTok Video Ad Copy , LinkedIn Bio Copy

  • Newsletters, Auto response email templates, Retargeting emails | Welcome email sequences | Email campaign copy 

  • Digital Ads, YouTube, Social Media Video, Promo Video Script, Podcast Script

  • Podcast Ad Copy , Radio Ad Copy , Print Ad Copy, Google Ad Copy , Social Media Ad Copy 

Copywriting Packages

New Business Launch Package 

Perfect for businesses ready to introduce themselves with strong, cohesive messaging. Includes:

    • Deep-dive calls to uncover your core values, audience insights, and unique market position

    • A custom guide with tone-of-voice guidelines, key messaging pillars, and sample brand language

    • Persuasive, on-brand copy for up to five pages (e.g., Home, About, Services, Contact, plus one extra page)

    • Basic on-page SEO

    • 3 SEO (and human)-friendly posts (up to 1,500 words each) that build trust and showcase your expertise. Topics selected during discovery to align with your brand, audience & industry

    • A series of 3–5 emails to warmly welcome new subscribers or customers

    • Landing Page Copy

    • Lead Magnet Copy

    • Social Media Ad Copy

    • Product Descriptions

    • Extra Blog Posts

Price: €6,500

*excluding VAT

New Product/ Service Launch Copy Package

Ideal for brands rolling out a fresh offer and wanting a high-impact campaign. Includes:

    • A high-converting sales page that showcases your offer’s biggest benefits and addresses common objections.

    • 5 x persuasive emails that build anticipation, tackle objections, and drive action. Ideal for pre-launch, launch week, and post-launch follow-up.

    • 5 x on-brand, attention-grabbing ad copy pieces for platforms like Facebook or Instagram.

Price: €3,000

*excluding VAT

Ongoing Copy Retainer 

For businesses that want consistent, high-quality copy every month without the hassle of hiring in-house. Includes:

    • We’ll brainstorm topics, create a content calendar, and ensure everything aligns with your brand goals

    • This can include blog posts, newsletters, social media captions, landing page updates—whatever you need that month.

    • We keep your messaging cohesive across platforms, so your audience recognises you at every touchpoint.

    • A check-in call to discuss what’s working, gather feedback, and plan next steps

Price: starting from €500/month

*excluding VAT

work with me 

Whether you’re interested in a tailored package or a standalone project, I cannot wait to work with your words! 

Simply fill out the form below, and I’ll be in touch soon with next steps! 😊

  • "Kate absolutely nailed our copy! She was super professional and was so helpful every step of the way, I knew the vision I wanted for our copy Kate just put it into words! Highly recommend her for anyone looking to get copy done for their website!"

    - Kyle, Precision PT

  • "We have used Kate twice now to enhance our radio ad copy for certain campaigns. She brings a wealth of fresh ideas and I'm looking forward to working with her again."

    - Annmarie, Beacon CARE Fertility

  • "I hired Kate to write ad copy for me to use across my social media ads. I found the process to be really easy and Kate nailed what I was looking for in the first draft. She wrote for my client better than I ever could. 10/10. Will use Kate again."

    - Katie, Katie Kav Photography

  • "As one of the top media agencies in Ireland, our clients expect innovation and excellence, and I’ve had the privilege of working with Kate to deliver such work to our clients. For SEO, website content is the cornerstone of digital success, and with Kate’s expertise in crafting narratives while adhering to SEO best practices, we’ve successfully elevated our client’s visibility and engagement in the organic search results."

    - Andrew, Omnicom Media Group

  • "Kate got the message I was looking to portray on my new fitness website in one- there was hardly any rework or change to the original copy- she has a tremendous ability to find the words that I couldn’t."

    -Ian, LifeSpan

  • “Kate did a fantastic job at getting into the nitty-gritty of my subject matter and really understood what I wanted the reader to take away from the article(s)”

    - Lucy, Designs for Growth

  • " Using notes I had provided she nailed it in the first draft. I immediately felt myself nodding along to everything she had written. The process was easy and efficient and saved me so much time trying to write it myself."

    - Mary, Mary Cotter Nutrition

  • " Kate had the superpower of sorting all the mess in my mind and creating wonderful copy with my essence."

    - Gabriela, Gabriela Széplaki Photography

  • "We loved working with Kate. She had a real feel for what message we wanted to get across on our website and to make the client journey so much easier. We loved the little videos she did where she explained in more detail the reasoning behind certain elements. She is easy to work with, clear in her communication, friendly, and has a sense of humor too! "

    - Willemein, Cluas

  • "I recently hired Kate to help me with my website copy and she was a pleasure to deal with. The whole process was very well organised and I’m very happy with how my website turned out!"

    - Tatiana, Teal Feather Design

  • "I highly recommend working with Kate. She is a wonderful writer and has provided us with fantastic blogs for our website. She is always on time and able to work within short deadlines. It's a pleasure to work with her"

    - Debbie, FARO

  • It was wonderful to collaborate with Kate. She captured my brand voice perfectly and crafted copy that was informative yet simple. Communication was clear and I look forward to working with Kate again in the future!

    - Linda, The Wedding Illustrator

Your messaging is in safe hands (promise). 

Meet Kate 👋

Copywriter, Brand Voice Strategist
& the Kate behind CopyKate.

Maybe you've tried DIY-ing or relying on AI for your copy, only to find that your messaging just isn’t sticking. Or perhaps you've worked with other copywriters, but they never quite got your vibe.

You're not alone. Every client I've worked with has been searching for one thing: messaging that actually works—and an expert they can trust to deliver it.

FAQs

  • It’s all in my process. Before pen hits paper, I dedicate a lot of time to researching your industry, audience and competitors. During onboarding, you also fill out a brand discovery questionnaire that gives me all the insights I need to craft copy that feels unmistakably yours. When the words read like your brand wrote them, I know I've hit the mark.

  • Copywriting is about creating compelling, conversion-focused content—think website pages, emails, and social posts. Brand Voice Strategy takes a broader approach: it defines your unique voice and builds a messaging framework that serves as your brand’s blueprint.

  • I don’t bill per word or per hour. Instead, I offer project-based pricing that reflects the scope and complexity of your needs—so you know exactly what to expect, with no surprises. Reach out for a detailed, custom quote.

  • I like to keep things simple: 

    1. Booking: Fill out my enquiry form.

    2. Proposal: I craft a tailored proposal and price guide.

    3. Intro Call: We jump on a quick call to ensure we’re a great fit.

    Action Plan: Once we’re aligned, we handle the admin, create a custom project plan, and kick off your project.

  • Ideally, you’ll have a clear idea of your brand goals, some insights into your target audience, and any existing messaging or style guidelines. Don’t worry if you’re missing a few pieces—I’ll guide you through the discovery process to fill in any gaps.

Not ready to book just yet? Have more questions?  Let’s chat 👇