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Free Copy advice 🙌
On-demand, no-nonsense, actionable copywriting tips and marketing insights - right here when you need them most.
Sensory branding: How to write Copy that speaks to the senses
Discover how copy that speaks to the senses can spark stronger emotional connections, boost brand loyalty, and make your products practically irresistible.
Let’s talk: Social Proof
Want to take your conversions to new heights? It's time to tap into the magic of social proof.
Inbound vs outbound marketing | What’s the difference?
Inbound and outbound marketing go head-to-head in an epic battle for customer attention and engagement.
Overcome writer’s block with these 3 tips & tools
Tired of staring at the blank page or blinking cursor?
Follow my tips & go-tools for beating writer’s block
PSA: Your target audience is not “everyone” (and that’s a good thing)
One of the biggest mistakes we can make is thinking that everyone is our target audience. Here’s why this harms your biz.
The quick no-nonsense guide to “thought-leadership” content
Your quick, no-nonsense guide on how to create “thought leadership” content
PSA: Copywriting is not a business bandaid
Considering working with a Copywriter? Here’s a list of things I recommend having in place first to make the most of the experience
3 tips for writing unforgettable FAQ pages
Looking to create an FAQ page that will save you precious time AND keep your customer happy? I share my top 3 tips!
My favourite business tools in 2022
Wondering what tools a Copywriter uses to run their business? I share my favourite business tools and how I use them
A guide to “weasel words” & how to wave goodbye to them for good!👋
My take on “weasel words” and why you should avoid them in your copy.
CopyKate in the wild: I was on a podcast!🎙️
Tune in to my interview with digital agency Brightside Digital on their podcast Digital Marketing Insights.
7 things your website needs to increase sales
7 elements I feel every website should have to improve customer experience and increase sales.
3 tips for creating lead magnets that work
My top three tips to create magnetic lead magnets
5 ways to connect with your customer (without social media)
Five important marketing channels that are just as important as social media
The one where CopyKate turns 3 🎉
Happy Birthday, CopyKate! 🎉 A reflection of my third year in business, what I’ve learned and a nod towards what’s to come!
6 essential ingredients for a powerful brand voice 💬
Struggling to find your brand voice? Here are 6 key ingredients you’ll need to speak loud & clear to your target audience!
Let’s talk about…Social Proof 💬
The number #1 way to build trust online? Social proof. Here are my tips for implementing it into your marketing strategy.
Let’s talk about Microcopy
Looking to improve your customers’ experience with your brand online? Microcopy is an important piece of the puzzle!
The One Where CopyKate Turns 2🎉
Happy Birthday, CopyKate! 🎉 A reflection of my second year in business, what I’ve learned and a nod towards what’s to come!
Is your Copy too “Salesy”?
Worried that you might be scaring away your customers with your content? Here's how to swap selling for storytelling!
Hungry for more?…👀
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